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Although you may not know where to begin when asked, “Why should we hire you?” this is one of the most common questions raised during job interviews. Your response should be a concise sales pitch explaining the unique value you would bring to the position and the company if hired.

Here are some tips to follow as you craft your answer:

Talk about yourself.

As you reply, don’t make the mistake of only listing the benefits for the employer if you were to come on board. Balancing their needs with what’s in it for you will provide insight into why you’d stay driven – a trait all interviewers are seeking in candidates.

  • Show what you have to offer that others do not. Start by demonstrating your knowledge of the company and its current priorities – based on the comprehensive research you did ahead of time, of course. As you dive into this area, you can emphasize your enthusiasm for the opportunity, as well as how you handle something you’re passionate about.
  • Consider which accomplishments make you stand out. For instance, it may be an additional accreditation that makes you more knowledgeable about the company’s products. Whatever it is, stay positive and professional as you reiterate your interest.

Excel as a problem solver.

Often, filling a position is about identifying a company’s pain points and showing that you’re the best person to relieve them – whether it’s boosting sales, streamlining processes, or building a brand.

  • Focus your response on the future and explain how you could make your interviewers’ lives easier by addressing their most important issues. This shows that you’re forward-thinking, a team player, and ready to hit the ground running.

Tell a compelling story.

Although your response should be no more than a minute or two in length, be ready to tell a story of how your abilities and accomplishments have prepared you for this role. Conclude by emphasizing the measurable, positive outcomes that have resulted from relevant actions you took.

  • Make a list of requirements from the job description, including personality traits, skills, and qualifications. Then, make a list of the qualities you have that meet these needs. Try selecting five or six of your best strengths that correspond closely to the description. Use these as the core of your response when explaining what distinguishes you as a candidate.
  • Don’t regurgitate your resume. The employer already has this information. Rather, supply new data and background to strengthen your case further.

As you prepare for your next interview, let a professional career coach from PrideStaff Modesto be your greatest resource. In fact, we can work with you throughout your successful job search, from finding the right openings to finessing your resume, interviewing, following up, and transitioning into your new role. Read our related posts or contact us today to learn more.

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