Just about everyone wants to do interesting work, earn a decent salary and feel they’ve contributed to something bigger than themselves. But truly motivating your employees takes more than a regular paycheck and the PrideStaff Modesto | What Motivates Your Workforce?occasional pat on the back. What’s required is a well-defined strategy that tailors compensation, rewards and motivational drivers to each individual’s needs.

It’s a natural extension of customer relationship marketing (CRM), whereby you take the same concepts and model them internally with your team. After all, you wouldn’t have your external customers without the commitment of your internal ones. And your employees are hard pressed to treat customers uniquely if they don’t feel that’s how they’re treated by you.

Manage – and Motivate – One on One
No two employees are alike. Your charge is to determine what makes each one tick as an individual. Collect this information on an ongoing basis and translate it into offerings that effectively motivate that particular person.

Go Ahead and Ask
How do you identify individual desires and motivators? To create a CRM-focused organization where employee needs are known and served, devise a procedure for obtaining feedback on a regular basis. Some companies do this as part of every new hire orientation, asking attendees in what form they prefer their benefits and perks. This is then updated as part of regular performance reviews.

For additional ideas on developing and motivating your team, read our related posts or contact PrideStaff Modesto today.

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